ABOUT US

Born and raised in Agra—the footwear manufacturing capital of India, where some of the world’s most renowned footwear brands are crafted and exported—our journey began with a simple yet powerful thought:

In a market dominated by international brands, why can't an Indian brand step up, stand out, and compete not just locally but on the global stage?

That thought inspired the birth of Naatu. The name itself is derived from the Telugu word "naatu" (నాటు; nāṭu), which translates to 'native,' 'countryside,' and 'belonging to our land and our people.' This meaning reflects the very essence of our brand—a celebration of Indian craftsmanship, culture, and innovation.

At Naatu, we are committed to delivering high-quality, stylish, and affordable footwear that is proudly Indian in its roots yet designed to meet global standards. Our brand stands as a tribute to the hardworking artisans, the vibrant spirit of India, and the dream of putting Indian-made footwear on the global map.

From the streets of Agra to fashion capitals around the world, Naatu is more than just a name; it’s a philosophy—a belief in the power of native talent and a promise to bring the best of India to the world.

We understand that your shoes are more than just an accessory—they’re a reflection of your personality. That’s why we focus on delivering not only superior quality but also unmatched affordability, making luxury footwear accessible for everyone.